Seoul, the bustling capital of South Korea, is a city that seamlessly blends ancient traditions with cutting-edge technology and modern culture. For those pondering things to do in Seoul, exploring the historic Gyeongbokgung Palace, the largest of the Five Grand Palaces built during the Joseon Dynasty, and taking a stroll along the Cheonggyecheon Stream, a revitalized waterway surrounded by walking paths and public art, are top activities.
The city’s vibrant Insadong neighborhood offers a taste of traditional Korea, with its antique shops, art galleries, and tea houses. Nearby, the N Seoul Tower, perched atop Namsan Mountain, provides panoramic views of the city and has become a symbol of Seoul.
Beyond its historical and cultural landmarks, Seoul is renowned for its dynamic food scene, ranging from street food stalls in Myeongdong to high-end restaurants in Gangnam. For those seeking the best places to visit in South Korea, Seoul’s blend of old and new, delicious cuisine, and lively atmosphere makes it a must-visit destination.
Attractions & Things to Do in Seoul, South Korea
1. Gyeongbokgung Palace

Gyeongbokgung Palace is the largest of the Five Grand Palaces built during the Joseon Dynasty. This historic palace complex boasts traditional Korean architecture, beautiful gardens, and impressive statues. Visitors can watch the Royal Guard Changing Ceremony and explore the National Palace Museum of Korea located within its grounds.
Location: Jongno-gu, Seoul, South Korea. Easily accessible via Gyeongbokgung Station (Subway Line 3).
Scenic Spot: Traditional Korean palace architecture, beautiful gardens, and the Royal Guard Changing Ceremony.
Best Time to Visit: Morning or late afternoon to avoid crowds. Spring and autumn offer the best weather.
Suitable for All Ages: Yes, though young children may find long walks tiring.
Price: €2.60 for adults, €1.30 for children. Free entry when wearing a hanbok.
Travel Tip: Wear traditional Korean attire, hanbok, which allows you free entry into the palace and makes for great photo opportunities.
2. N Seoul Tower

Perched atop Namsan Mountain, the N Seoul Tower is an iconic part of the Seoul skyline, offering panoramic views of the sprawling city below. It’s a popular spot for locals and tourists, especially at night when the tower lights up and the cityscape twinkles with lights.
Location: Namsan Mountain, Seoul, South Korea. Accessible via cable car or hiking trails from Myeongdong.
Scenic Spot: Panoramic views of the city, love padlocks area, and beautifully illuminated tower at night.
Best Time to Visit: Evening for city lights, or sunset for a transition from day to night.
Suitable for All Ages: Yes, though elderly visitors may prefer the cable car to avoid hiking.
Price: €9.50 for adults, €7.60 for children (observation deck entry).
Travel Tip: Lock in your love at the base of the tower where couples leave padlocks as a symbol of their commitment.
3. Bukchon Hanok Village

Bukchon Hanok Village is nestled within the heart of Seoul and is home to hundreds of traditional houses called hanok that date back to the Joseon Dynasty. Today, many of these hanoks operate as cultural centers, guesthouses, restaurants, and tea houses, allowing visitors to experience, first-hand, the traditional Korean way of life.
Location: Jongno-gu, Seoul, South Korea. A short walk from Anguk Station (Subway Line 3).
Scenic Spot: Traditional hanok houses, picturesque alleyways, and cultural sites.
Best Time to Visit: Weekdays for a quieter experience; early morning for photography.
Suitable for All Ages: Yes, though cobblestone streets may be tricky for strollers or those with mobility issues.
Price: Free to explore.
Travel Tip: Be respectful of noise levels as this is a residential area, and try to visit on a weekday to avoid the crowds.
4. Myeongdong Shopping Street

Myeongdong is Seoul’s premier shopping district featuring mid-to-high-end retail stores, international brand outlets, and trendy Korean cosmetics shops. It’s also famous for its street food stalls that serve up delicious Korean snacks.
Location: Jung-gu, Seoul, South Korea. Near Myeongdong Station (Subway Line 4).
Scenic Spot: Neon-lit shopping district, Korean beauty stores, and vibrant street food stalls.
Best Time to Visit: Late afternoon to evening for the best atmosphere.
Suitable for All Ages: Yes, but can be overwhelming for young children due to crowds.
Price: Free to enter; shopping and dining costs vary.
Travel Tip: Go in the late afternoon or evening for the full experience, when the street vendors come out and the area really comes to life.
5. The War Memorial of Korea

The War Memorial of Korea serves as a reminder of the country’s martial history, including the Korean War. With indoor and outdoor exhibits showcasing military equipment, detailed war history, and moving tributes to soldiers, it’s both an educational and sobering experience.
Location: Yongsan-gu, Seoul, South Korea. Near Samgakji Station (Subway Lines 4 & 6).
Scenic Spot: Outdoor military displays, aircraft, tanks, and an extensive museum on Korea’s war history.
Best Time to Visit: Morning for a quieter experience; ideal on a cool day as part is outdoors.
Suitable for All Ages: Yes, educational and engaging for history enthusiasts.
Price: Free entry.
Travel Tip: Set aside several hours for your visit, as the museum is expansive, and consider joining a guided tour for a more in-depth understanding.
6. Dongdaemun Design Plaza (DDP)

The Dongdaemun Design Plaza, designed by the renowned architect Zaha Hadid, is a futuristic urban development landmark in Seoul. It’s a hub for design and creative industries, with exhibition halls, design shops, and conference facilities.
Location: Jung-gu, Seoul, South Korea. Directly accessible via Dongdaemun History & Culture Park Station.
Scenic Spot: Futuristic architecture, nighttime LED rose garden, and art exhibitions.
Best Time to Visit: Evening for the illuminated LED roses and fewer crowds.
Suitable for All Ages: Yes, but best appreciated by architecture and design lovers.
Price: Free to visit; exhibition fees vary.
Travel Tip: Check the DDP’s schedule in advance as there might be design festivals, fashion shows, or other cultural events during your visit.
7. Hangang Park

Hangang Park is a vast recreational area spread out along the banks of the Han River. It’s the perfect place for outdoor activities like biking, jogging, picnics, or simply taking a leisurely stroll.
Location: Along the Han River, with multiple access points such as Yeouido or Banpo.
Scenic Spot: River views, bike trails, picnic areas, and outdoor activities.
Best Time to Visit: Late afternoon to sunset for cooler temperatures.
Suitable for All Ages: Yes, ideal for families, couples, and fitness enthusiasts.
Price: Free to visit; bike rentals cost around €3-€6 per hour.
Travel Tip: Rent a bike or bring a mat for a picnic to enjoy the park fully. Evening visits are especially nice for the illuminated city and bridge views.
8. Insadong

Insadong is a cultural district in Seoul that offers a taste of traditional Korean culture with its antique shops, art galleries, traditional tea houses, and craft stores. It’s a great place to pick up souvenirs, such as Korean pottery or handmade paper dolls.
Location: Jongno-gu, Seoul, South Korea. Near Anguk Station (Subway Line 3).
Scenic Spot: Traditional tea houses, Korean crafts, and art galleries.
Best Time to Visit: Afternoon for tea houses and shopping, or weekends when the street becomes pedestrian-only.
Suitable for All Ages: Yes, though young children may not find the cultural aspects engaging.
Price: Free to explore; shopping and food costs vary.
Travel Tip: Visit Ssamziegil, a shopping complex with an artsy vibe, home to boutique shops selling unique handcrafted goods.
9. Lotte World Tower & Mall

Lotte World Tower is the tallest building in South Korea and the fifth tallest in the world. It features a luxury hotel, observation decks with breathtaking views, and the sprawling Lotte World Mall, which includes shops, a cinema, an aquarium, and a concert hall.
Location: Songpa-gu, Seoul, South Korea. Direct access from Jamsil Station (Subway Lines 2 & 8).
Scenic Spot: Korea’s tallest building, luxury shopping mall, aquarium, and observation deck.
Best Time to Visit: Sunset for panoramic city views.
Suitable for All Ages: Yes, with attractions for kids and adults alike.
Price: €20-€25 for the observation deck.
Travel Tip: Visit the observation deck during sunset for a stunning view of the city transitioning from day to night.
10. Changdeokgung Palace and Huwon

Changdeokgung Palace, another one of the Five Grand Palaces, is renowned for its harmonious integration with the natural surroundings and its Secret Garden, Huwon. The Secret Garden is a beautifully preserved royal garden with a large variety of plants, pavilions, and ponds.
Location: Jongno-gu, Seoul, South Korea. Near Anguk Station (Subway Line 3).
Scenic Spot: Historic palace architecture and a stunning secret garden with ponds and pavilions.
Best Time to Visit: Spring and autumn for the most beautiful scenery.
Suitable for All Ages: Yes, but guided tours are required for the Secret Garden.
Price: €2.60 for palace entry, €4.40 for the Secret Garden tour.
Travel Tip: You must join a guided tour to enter Huwon, so book your tickets in advance as the tours can fill up quickly.
11. Hongdae (Hongik University Street)

Hongdae is the vibrant, youthful area named after the famous Hongik University and known for its urban arts and indie music culture, clubs, eateries, and fashion shops. On weekends, the streets come alive with buskers and dancers, providing free entertainment.
Location: Mapo-gu, Seoul, South Korea. Near Hongik University Station (Subway Line 2).
Scenic Spot: Vibrant youth culture, street performances, indie music, and trendy cafes.
Best Time to Visit: Evening or weekends for live performances.
Suitable for All Ages: Best for young adults and teenagers.
Price: Free to explore; shopping and entertainment costs vary.
Travel Tip: Make sure to explore the area’s side streets and alleys to find unique boutiques and cafes, and visit on a weekend evening to experience the full vibrancy of the street performances.
12. COEX Mall and Aquarium

The COEX Mall is Asia’s largest underground shopping mall with an extensive range of shops, entertainment facilities, and a convention center. Attached is the COEX Aquarium, one of South Korea’s largest aquariums, featuring a variety of marine life.
Location: Gangnam-gu, Seoul, South Korea. Directly accessible from Samseong Station (Subway Line 2).
Scenic Spot: Asia’s largest underground mall, Starfield Library, and a marine-themed aquarium.
Best Time to Visit: Weekday mornings for a less crowded experience.
Suitable for All Ages: Yes, especially family-friendly.
Price: €20 for the aquarium, free for mall entry.
Travel Tip: Check out the schedule for the COEX Convention Center as there could be a convention or event that interests you during your visit.
13. Cheonggyecheon Stream

Cheonggyecheon is a 10.9-kilometer-long, modern public recreation space in downtown Seoul. The stream was restored from a neglected waterway and now provides a refreshing strip of nature in the city.
Location: Downtown Seoul, starting near Gwanghwamun Square.
Scenic Spot: A scenic urban stream with walking paths and nighttime light displays.
Best Time to Visit: Evening for illuminated artworks and a peaceful walk.
Suitable for All Ages: Yes, great for families and couples.
Price: Free to visit.
Travel Tip: The stream is beautifully lit at night and features various art installations and performances, so it’s well worth a visit after dark.
14. Leeum, Samsung Museum of Art

Leeum, Samsung Museum of Art, presents a sleek blend of traditional and contemporary art, featuring works from both Korean and international artists. The museum consists of two parts: one dedicated to modern and contemporary art, and another to traditional Korean art.
Location: Itaewon, Yongsan-gu, Seoul, South Korea. Near Hangangjin Station (Subway Line 6).
Scenic Spot: A blend of traditional Korean art, contemporary exhibits, and modern architecture by renowned designers.
Best Time to Visit: Weekday mornings for a quieter experience.
Suitable for All Ages: Yes, but younger children may find some exhibits less engaging.
Price: €9.50 for adults, €5.70 for students, free for children under 7.
Travel Tip: Use the museum’s app for an audio guide that provides a great deal of interesting information about the exhibits.
15. Insa-dong

Insa-dong is another neighborhood that’s a must-visit for anyone interested in traditional Korean culture. The area is dotted with art galleries, craft shops, antique stores, and traditional tea houses.
Location: Jongno-gu, Seoul, South Korea. Near Anguk Station (Subway Line 3).
Scenic Spot: A cultural district filled with traditional tea houses, art galleries, antique shops, and street performances.
Best Time to Visit: Afternoon for shopping and tea houses; weekends when the main street becomes pedestrian-only.
Suitable for All Ages: Yes, though younger children may not find the cultural aspects engaging.
Price: Free to explore; shopping and dining costs vary.
Travel Tip: Visit on a Sunday when the street becomes a pedestrian-only zone, making it a more relaxed experience to explore the area.
16. Bongeunsa Temple

Bongeunsa is a Buddhist temple located in the Gangnam District, offering a tranquil escape from the bustling city life. It provides temple stays and meditation programs for visitors seeking a spiritual experience.
Location: Gangnam-gu, Seoul, South Korea. Near Samseong Station (Subway Line 2).
Scenic Spot: Traditional Buddhist temple set against Seoul’s modern skyline.
Best Time to Visit: Morning for a peaceful atmosphere.
Suitable for All Ages: Yes, but visitors should be respectful of ongoing prayers.
Price: Free to visit.
Travel Tip: Check the temple’s calendar for their schedule of cultural experiences and temple life programs that allow you to learn about Korean Buddhism first-hand.
17. The National Folk Museum of Korea

Located within the grounds of Gyeongbokgung Palace, The National Folk Museum of Korea presents Korean history and traditional life. With over 98,000 artifacts, it offers a rich perspective on the lifestyles of Koreans from prehistoric times to the end of the Joseon Dynasty.
Location: Within the grounds of Gyeongbokgung Palace, Jongno-gu, Seoul, South Korea. Easily accessible via Gyeongbokgung Station (Subway Line 3).
Scenic Spot: Traditional Korean architecture, exhibits showcasing Korean history, and a striking pagoda-style building.
Best Time to Visit: Morning or early afternoon for fewer crowds; spring and autumn offer the best weather.
Suitable for All Ages: Yes, ideal for families, history enthusiasts, and school groups.
Price: Free (Included with Gyeongbokgung Palace entry, which costs €2.60 for adults, €1.30 for children).
Travel Tip: Visit during a traditional Korean holiday or festival for special events and programs at the museum.
18. Olympic Park

Olympic Park was built for the 1988 Seoul Olympics and remains a place for both Seoul residents and tourists to enjoy recreational facilities and green spaces. It also features the Olympic Museum, sculptures, and beautiful walking paths.
Location: Songpa-gu, Seoul, South Korea. Near Olympic Park Station (Subway Line 5).
Scenic Spot: Large green spaces, historic ruins, sculptures, and scenic walking trails.
Best Time to Visit: Spring for cherry blossoms or autumn for golden foliage.
Suitable for All Ages: Yes, great for outdoor activities and picnics.
Price: Free to visit.
Travel Tip: Rent a bicycle to explore the extensive grounds of the park, or pack a picnic to enjoy in one of the many green areas.
19. Banpo Bridge Rainbow Fountain

The Banpo Bridge features the world’s longest bridge fountain that sets a dazzling display of water, light, and music. This nightly show creates a magical atmosphere as the fountain’s water jets are illuminated by colorful lights.
Location: Banpo Hangang Park, Seoul, South Korea.
Scenic Spot: The world’s longest bridge fountain with colorful light shows at night.
Best Time to Visit: Nighttime for the full fountain and light display.
Suitable for All Ages: Yes, but best enjoyed in warm weather.
Price: Free to watch.
Travel Tip: The show times vary depending on the season, so check the schedule beforehand and try to find a spot on the Banpo Hangang Park for the best view.
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Seoul, South Korea: Ratings
Kid-Friendly Activities in Seoul: 9/10 – Seoul is very family-friendly, offering attractions like Lotte World, Everland, and Seoul Children’s Grand Park. The city has numerous interactive museums, such as the Children’s Museum at the National Museum of Korea and KidZania. There are also many parks and playgrounds, including Namsan Seoul Tower and Han River parks.
Nightlife in Seoul: 10/10 – Seoul is renowned for its vibrant nightlife, with districts like Hongdae, Gangnam, and Itaewon teeming with bars, nightclubs, and karaoke rooms (noraebang). The city offers a variety of night-time entertainment options, from chic rooftop bars to lively night markets and late-night cafes.
Sport in Seoul: 8/10 – Seoul offers a wide range of sports activities, including hiking in the nearby mountains like Bukhansan, numerous gyms, and sports centers. You can also watch professional sports, including baseball at Jamsil Stadium and soccer at Seoul World Cup Stadium. The city has excellent facilities for martial arts, especially Taekwondo.
Culture and Attractions in Seoul: 10/10 – Seoul is rich in cultural heritage, with attractions like Gyeongbokgung Palace, Changdeokgung Palace, and Bukchon Hanok Village. The city has numerous museums, such as the National Museum of Korea, and vibrant cultural districts like Insadong. Traditional festivals and performances also add to the city’s cultural richness.
Gastronomy in Seoul: 10/10 – The culinary scene in Seoul is diverse and exciting, with a plethora of traditional Korean dishes such as bibimbap, kimchi, and Korean BBQ. Street food markets, such as Gwangjang Market, and high-end restaurants offer a wide range of dining experiences. The city also has a variety of international cuisine options.
Shopping in Seoul: 10/10 – Seoul is a shopping paradise, with upscale malls like COEX Mall and Lotte World Mall, as well as bustling shopping districts like Myeongdong, Dongdaemun, and Namdaemun. Traditional markets and trendy boutiques offer everything from high fashion to unique Korean cosmetics and souvenirs.
Prices in Seoul: 7/10 – Seoul is moderately priced, with a mix of budget-friendly and luxury options. While some areas and services can be expensive, there are plenty of affordable choices for accommodation, dining, and shopping.
Average price for a hotel night: $120
Cost of a lunch at a local restaurant: $10
Price of a beer: $4
Price of a coffee: $3
Beyond the City: Exploring Surroundings and Stays in Seoul, South Korea
For those looking to explore beyond the dynamic metropolis, top day trips near Seoul provide an escape into South Korea’s rich history and breathtaking natural scenery. The tranquil beauty of the Nami Island, the historic significance of the DMZ, and the cultural heritage of Gyeongju offer diverse experiences just a short journey from the city.
When it comes to finding the perfect place to stay, Seoul accommodations cater to a wide array of tastes and budgets, from sleek, modern high-rises in Gangnam to traditional Hanok guesthouses in Bukchon, ensuring travelers experience the hospitality and charm of Korea’s capital.
FAQ About Things to Do in Seoul, South Korea
What are some must-visit places in Seoul?
Seoul’s top attractions include Gyeongbokgung Palace, the N Seoul Tower, Myeongdong Shopping Street, and the historical Bukchon Hanok Village.
Can I experience traditional Korean culture in Seoul?
Yes, you can visit the Korean Folk Village or participate in a Hanbok wearing experience at one of the palaces to immerse yourself in traditional Korean culture.
Is there a place in Seoul for K-pop fans?
K-pop enthusiasts should explore the Gangnam District, which is home to various entertainment agencies, K-pop idol-owned cafes, and the K-Star Road.
Are there any unique museums to visit in Seoul?
Seoul offers unique museums like the Trick Eye Museum, the National Museum of Korea, and the War Memorial of Korea, providing experiences ranging from optical illusions to historical insights.
What are the best outdoor activities in Seoul?
Hiking in Bukhansan National Park, strolling along the Cheonggyecheon Stream, and picnicking in Hangang Park are among the top outdoor activities in Seoul.
Can I take a cooking class to learn about Korean cuisine in Seoul?
Definitely! There are many cooking classes available for tourists where you can learn to make traditional Korean dishes like kimchi, bibimbap, and tteokbokki.
What night markets should I visit in Seoul?
The Dongdaemun Night Market and Namdaemun Market are great places to experience Seoul’s vibrant nightlife with a variety of street food, shopping, and entertainment options.
Are there seasonal events or festivals in Seoul that I shouldn’t miss?
Absolutely! Be sure to check out the Seoul Lantern Festival in November, the Cherry Blossom Festival in April, and the Seoul Kimchi Making & Sharing Festival typically held in November.
Sources:
https://en.wikipedia.org/wiki/Seoul
https://www.getyourguide.com/seoul-l197/
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